He is president and founder of WebFarming.com, a new firm focused on systematic business intelligence by refining web-based information resources.
As a university professor at the Wharton School and at the University of Colorado, he pioneered the fundamental concepts of enterprise systems, database management, decision support, client-server computing, and data warehousing.
In 1980 he founded MicroDecisionware, Inc., an early vendor of database connectivity products that was acquired by Sybase.
In 1991 he founded Bolder Technology, Inc., to provide premier consulting and education services related to data warehousing systems.
He is a well-known technology innovator and international educator, with over thirty years of experience in the IT industry. He has published three books, written numerous articles, organized major conferences, and conducted professional seminars internationally in sixteen countries.
He received his B.S. degree from the California Institute of Technology and his M.S. and Ph.D. degrees from the University of California, Irvine.