He is an internationally respected thinker in the fields of Data Analysis and Innovation, with over 30 years of deeply practical experience. His background is very diverse, having applied Data Analysis techniques in scenarios ranging from fish-farming to archaeology to advanced manufacturing. He has worked in award-winning startups in the UK and Iceland, and spent 15 years at Microsoft and at Qlik leading teams designing and developing new enterprise capabilities in Data Integration, Data Mining, Self-Service Analytics and Visualization. Mr. Farmer is now an advisor to globally diverse academic boards, government agencies and investment funds on Data and Innovation strategy. He also advises several startups worldwide, developing products and services ranging from restaurant management in the Philippines to graph Database Analytics in Silicon Valley. He mentors individuals from junior inside sales reps to globally-focussed executives.